Yellow gold, white gold or rose gold: which metal to choose for your jewellery?

Among the different varieties of gold, which alloy should you choose so that a piece of jewellery looks perfect? What is the difference between yellow, white and rose gold, and which option is better?

It can be said that the choice depends first of all on the buyer’s taste and wishes. In the UkrZoloto online store, gold jewellery https://ukrzoloto.ua/catalog/f/vid_metala-zoloto/ is presented in different versions, in both white and yellow gold, as monochrome pieces and in combination with precious stones or materials that until recently were not considered “jewellery” at all.

A little golden knowledge

Pure gold has a classic yellow colour, but such a metal is not used in jewellery production in this “pure” form because it is too soft. The metal that in jewellery-making is called yellow gold is an alloy consisting of 75% of that same pure gold, but also containing silver and copper.

White gold also consists of pure gold (the same 75%), but besides gold the alloy contains copper and palladium. To increase the shine of the jewellery, rhodium is also added to this ensemble. And finally, rose gold is also 75% pure gold, plus silver and copper. But in this case there is more copper than silver, which is why the pink shade appears.

As for the stylistic aspect:

• Yellow gold is a classic and timeless choice;
• White gold is modernity and refinement;
• Rose gold is softness and originality

Yellow is the traditional colour of gold. This warm metal is synonymous with luxury and wealth. It is the choice of those who value traditional and timeless jewellery. Such gold is strong, requires minimal care and stays yellow without changing colour over time.

Thanks to its platinum-like shade, white gold is positioned as neutral and modern. Jewellery made of white gold is perfect for contemporary styles.

Rose gold is distinguished by a warm shade and is positioned as a metal for pieces in a romantic style. And in general it is a very fashionable option. It is often used to make wedding rings, modern stylish and trendy jewellery and bespoke pieces. And besides looking delicate, rose gold is also durable, thanks to the copper that gives it that fashionable pink shade. If you want “golden depth”, choose red gold. This is an alloy of pure gold and copper without silver.

The choice of metal is of decisive importance for the beauty, durability and style of your jewellery. The UkrZoloto online store offers collections of pieces made of yellow, white and rose gold, and each option has a different aesthetic and its own individuality.